To Rebrand Or Not Rebrand, That Is The Question?

Can you be identified or do you get lost in the crowd?
Gemma Bonnet Kolakowska has worked alongside teams at Matrix Fitness, Johnson Health Tech. Gemma took on the role as global marketing director at Myzone wearable tech and was the face behind the success of Myzone's rebrand.
 
Gemma's presentation at the Ignite Women Leaders Fitness Business event was applauded by hundreds. 
 
Enjoy the presentation and please reach out to Gemma if you are considering a rebrand or starting a new business.
 
#WomenLeaderFitnessBusiness
 

Creating A Healthy Workplace Culture

 
Edwina Shares With You Her Presentation From
Ignite Women Leaders Fitness Business Event
Creating A Healthy Workplace Culture
With Edwina Griffin
 

7 PILLARS OF ROCK SOLID MEMBER RETENTION

 
7 Pillars Of Rock-Solid Member Retention
Over the last 12 years, Lane has been involved in two successful startups including software company GreeneDesk which provides retention focused software to large gyms and swim schools.
 
Lane's unique experience of founding successful startups in the fitness industry combined with his expertise in digital marketing, technology and customer retention has lead to the creation of a 7 step framework for gyms to improve member retention.
What is the 7 Pillar Strategy? 
What is the best method of communication with gym members?
What are the three things gyms should measure each month to improve their retention results?
Do you think too much technology can hamper member retention efforts?
 
Contact
Lane Harrison
0411 406 944
lane@greendesksoftware.com
 
 

Fitness Business Leaders Discuss COVID19 Mental Health

MENTAL HEALTH DURING COVID19
Maintaining a practical calm approach to your work situation
Resources for fitness professionals to manage stress and feeling overwhelmed 
Working from home and resources to activate a calm environment 
Working with your team and maintaining communication 
Financial hardship
The future of the fitness industry 
Beyond Blue offers, resources and counselling call 1800 512 348
Please contact our panel below 
Scott Hunt - Contact Scott
Gavin Aquilina - Speak to Gavin
Andrew Chadwick - Speak to Gavin
Dave Liow - Contact David
Owen Bowling - Contact Owen
Darren Roberts - Contact Darren
Mel Tempest - www.meltempest.net
 
Our podcast is sponsored and supported by
 FITREC FITNESS REGISTRATION FOR PROFESSIONALS

Mel Tempest Past Present And Future

Hear Mel Tempest Talk To Ken Baldwin About
How She Built A Successful Business From Nothing And No Fitness Business Experience 
How She Makes Decisions About Product
Fails And Success
What We Should Be Doing Now
And How To Prepare For The New Beginning Post COVID19
Contact Mel
mel@ncable.net.au
www.meltempest.net
http://gymownersbusinessnetwork.net
Register For Mel's Next Event
https://www.eventbrite.com.au/myevent?eid=102336930514
 
 
 

Mental Health Resources For Fitness Professionals

As You Know Edwina Griffin is very active in our women's Ignite leadership community. Last week I asked her could she do a clip with resources for fitness professionals on mental health and how to cope. When Edwina sent the clips through tonight I couldn’t help but share across all our social media platforms and finally coming back to you all here! The feedback I have received from some of my own team has been amazing, and many club owners have been able to access the resource and now feel more comfortable on the subject. Listen and get in touch with Edwina for the meditation tools.
Two great tools to assist you in the current climate.
 
EDWINA@EDWINAGRIFFIN.COM
 

Keepme Wins The Retention Battle

KEEPME
All you need to do is import your member data into Keepme. Your AI then builds a unique model that accurately scores every member on their risk of leaving your club or gym.
Today's podcast is our second with Ian Mullane, the genius behind Keepme. 
We talk about the challenges gym owners have to make an impact on retention.
The current environment in the industry.
How does Keepme keep the club owner pro-active?
Keepme dictates the future behaviour of the member, Keepme is a fitness business owners crystal ball
Mel and Ian finish off the discussion talking about the younger demographic, defaults, and secondary spend in the club.
Contact Ian Mullane At
https://www.keepme.ai
ian@keepme.ai
 
 
 

Audio, Lights, Mics, Corona Virus & Action

 
Since Andrew and Mel last spoke on the podcast, the fitness industry has become a new business venture for all!
 
Since we last spoke the fitness industry and in particular clubs and boutiques have become a hub of social interaction, entertainment and experience.
The days of rocking up to stock standard classes have gone.
 
What are some of the most significant shifts you have seen in clubs with ‘experience and entertainment' that has helped retain clients?  
 
As club owners and instructors, how do we maintain our equipment and health while teaching? 
 
Contact Andrew Zarounas 
 
 
andrew@aeromic.com.au
 
https://fitnessaudioshop.com.au
 
https://www.facebook.com/aeromics
 
https://www.instagram.com/aeromicmics

What Day Of The Week Is Best To Collect Payments?

Listen To Michelle Furniss From Debitsuccess Talk About The Most Important Financial Asset In Your Business, Direct Debit!
When The Time Comes For You To Sell You Business Your Debit's Will Be The USP That Gets You Success
Purchase your ticket today
www.ignitefitness.com.au
Apply code BELGRAVIA for your immediate discount
www.debitsuccess.com.au
 
 
 

Conflict Resolution In The Fitness Industry

Edwina Griffin Is A Well Known Face In The Fitness Business Industry, One Of Her Specialities Is
Conflict Resolution In The Workplace!
Listen To What Edwina Will Be Upto At Ignite Fitness Business Event In Melbourne 21st February. 
 
 
Purchase today and save 50% 6 tickets only
enter the code "IMPACT' at checkout www.ignitefitness.com.au