FIBOUSA

Chris is the owner of CrossFit Catalyst and IgniteGym, as well as several other small businesses. When Catalyst ran into trouble in 2008, Chris borrowed money to hire a mentor and began recording everything he learned on his first blog, DontBuyAds.com.
Four hundred blog posts later, Chris was invited to speak at a gym seminar in Florida. He compiled the best blog posts into his first book—“Two-Brain Business”—which has gone on to become the bestselling fitness business book of all time.
Contact Chris Below 
https://twobrainbusiness.com/free-call-form/
 
Proudly Supported And Sponsored By
FITREC FITNESS REGISTRATION 
https://fitrec.org
 
 
 

Hear Mel Tempest Talk To Ken Baldwin About
How She Built A Successful Business From Nothing And No Fitness Business Experience 
How She Makes Decisions About Product
Fails And Success
What We Should Be Doing Now
And How To Prepare For The New Beginning Post COVID19
Contact Mel
mel@ncable.net.au
www.meltempest.net
http://gymownersbusinessnetwork.net
Register For Mel's Next Event
https://www.eventbrite.com.au/myevent?eid=102336930514
 
 
 

 
Eight Strategies to Gain an Edge over your Virtual Competitors
People want to buy solutions not workouts!
Two simples strategies to reframe your offerings
Give your workout series an awesome name like HELL WEEK, BOOTY BOOT CAMP, MINDFULNESS and MEDITATION, etc...
Start and end every series with a term of no longer than 4 - 12 weeks.
Put your game face on before you go live!
This a show and you are the star.
If you can, HAVE A MODERATOR or HYPE PERSON providing real-time feedback to participants.
Personalize the first 5 minutes and the last 5 minutes every class.
Ask your participants to share a “sweaty selfie” after each class using your dedicated #hashtag.
Get your FREE classes on Virtual Event Platforms now.
Offer a free and open to the community class at least once a week.
People want to associate, align and represent brands they align with. 
Utilize the 80/20 rule
80% of your content should be fun and engaging.
20% should be directed to selling your services. 
Continue asking for referrals - Personalize and incentive inviting their non-member friends to a class. 
Inventive idea: Offer a free 20-minute zoom consult on making their home more workout friendly
Jason is launching his brand new book, connect with him now for details.
 
Jason Stowell -
https://www.linkedin.com/in/jasonrstowell/

As You Know Edwina Griffin is very active in our women's Ignite leadership community. Last week I asked her could she do a clip with resources for fitness professionals on mental health and how to cope. When Edwina sent the clips through tonight I couldn’t help but share across all our social media platforms and finally coming back to you all here! The feedback I have received from some of my own team has been amazing, and many club owners have been able to access the resource and now feel more comfortable on the subject. Listen and get in touch with Edwina for the meditation tools.
Two great tools to assist you in the current climate.
 
EDWINA@EDWINAGRIFFIN.COM
 

Today I’m speaking to  Phil Horton, UK Country Director for Miha Bodytec, the leading equipment manufacturer and distributor of Electro Muscle Stimulation (EMS) training. Phil has worked in the fitness sector for over 20 years, for the likes of Technogym, Spire Healthcare Group and the industry body, UK Active.
 
 
 For those that don’t already know, what exactly is EMS? 
The current EMS landscape across Europe and the world?
You were set to have a significant presence at global industry trades shows this year – all of which have been postponed or cancelled. What were the key messages you were hoping to convey at these events?
Tell me about the opportunity for PTs?
What should a PT do if they are interested in EMS?
Does the model change from a mobile PT to a club PT?
What are some of your most successful customers doing?
 
Today's episode is proudly sponsored by 
Fitrec Professionals Leading The Way For Fitness Registration In Australia
Phil Horton   Country Director UK      
 
ph@miha-bodytec.com
www.miha-bodytec.com
 
 

With A World Full Of Uncertainty Business Owners Are Looking At Different Ways To Retain Members. 
Motosumo Has The Answer!
Discover why two-thirds of gym operators who try Motosumo end up subscribing
THE ONLY SMARTPHONE SOLUTION FOR
GymsInstructorsMembers
Start boosting member retention in less than 24 hours
LOW COST AND EASY TO SETUP
Part of the reason gym operators love Motosumo is just how quick and inexpensive it is to implement. The app uses the sensors in your smartphone to track data, so it works with any indoor bike or Bluetooth-enabled heart rate monitor. But it doesn’t just give you a bunch of numbers. Motosumo is designed for fun and dynamic group fitness classes, from indoor cycling to HIIT. Members just download the app and press GO. Instantly connected. Easy as that. There’s no need to invest in hardware, maintenance, tech staff, or repairs. Within 24 hours, you can have Motosumo running in every single one of your gyms.
For further information contact
kresten@motosumo.com and  https://www.linkedin.com/in/krestenjuel/ 
https://www.motosumo.com
 
#FitnessBusiness #Motosumo #GymOwners #Cycle #Spin #Gamification 

KEEPME
All you need to do is import your member data into Keepme. Your AI then builds a unique model that accurately scores every member on their risk of leaving your club or gym.
Today's podcast is our second with Ian Mullane, the genius behind Keepme. 
We talk about the challenges gym owners have to make an impact on retention.
The current environment in the industry.
How does Keepme keep the club owner pro-active?
Keepme dictates the future behaviour of the member, Keepme is a fitness business owners crystal ball
Mel and Ian finish off the discussion talking about the younger demographic, defaults, and secondary spend in the club.
Contact Ian Mullane At
https://www.keepme.ai
ian@keepme.ai
 
 
 

 
Since Andrew and Mel last spoke on the podcast, the fitness industry has become a new business venture for all!
 
Since we last spoke the fitness industry and in particular clubs and boutiques have become a hub of social interaction, entertainment and experience.
The days of rocking up to stock standard classes have gone.
 
What are some of the most significant shifts you have seen in clubs with ‘experience and entertainment' that has helped retain clients?  
 
As club owners and instructors, how do we maintain our equipment and health while teaching? 
 
Contact Andrew Zarounas 
 
 
andrew@aeromic.com.au
 
https://fitnessaudioshop.com.au
 
https://www.facebook.com/aeromics
 
https://www.instagram.com/aeromicmics