Julian Barnes - BFS Network Industry Report

 
The BFS 2024 State of the Industry Report is the only independently produced report for the boutique fitness industry that includes key insights and current fitness industry trends that help owners and executives manage their businesses and drive profitably.
The BFS 2024 State of the Industry Report identifies the most common characteristics and business metrics for profitable studios.
 
Julian Barnes is the Co-Founder and CEO of BFS, a market intelligence and growth accelerator for beauty, fitness & self care businesses and, in that role, he serves as a strategic growth advisor to help BFS’ members achieve and enhance their profitability.  He has held marketing leadership roles at Velocity Sports Performance and Oasis Day Spa and later co-founded Body Local, NYC’s top networking platform for wellness professionals. 
 
Barnes is also an educator who created New York University’s Institute in Entrepreneurship & Small Business Management; lectured at the Wharton School of Business and at Columbia University; and was a presenter at conferences such as the National Strength & Conditioning Assn, Health & Fitness Assn and the IDEA Health & Fitness Assn.  He has been featured in The New York Times, Men’s Health magazine and Crain’s NY.  He earned his BA from Tufts University and his JD from the UNC at Chapel Hill School of Law.
 
Contact Julian
Download the report
Discount code for those that wish to purchase the full report
($50 off reg. $249)
Discount Code: Mel
Contact Mel 

Women Leading the Charge in Fitness: Insights from Industry Trailblazers

Welcome to the Women's Leaders Fitness Business Podcast, proudly supported by the Health and Fitness Association. In this exciting episode, host Mel Tempest catches up with industry leaders Laura Munkholm, President and Co-founder of Walla, and Wendy White, Chief Marketing and Partner Officer at DAXCO. Both are prominent figures in women's leadership.
Join us as we dive into a dynamic conversation filled with insights and updates from the fitness industry over the past six months. Celebrate Wendy's inspiring lifestyle transformation and learn about Laura's journey with Walla, a groundbreaking software platform for boutique fitness studios. Discover how both leaders are pushing the boundaries of fitness technology and community engagement.
We also explore the trends shaping the industry in 2024, including the rising influence of AI and integrated marketing automation. Learn how these advancements are helping fitness businesses thrive in a competitive market. The discussion touches on the importance of Google reviews, referrals, and the evolving dynamics of franchise operations.
Finally, we delve into the topic of women's leadership in the fitness industry, examining the progress made and the challenges that remain. Wendy and Laura share their personal experiences and aspirations for empowering women leaders in the years to come.
Tune in for an inspiring and informative episode that promises to leave you motivated and informed about the future of the fitness industry.
 
Contact
Laura
https://www.linkedin.com/in/lauramunkholm/
 
 
Contact Wendy
 
https://www.linkedin.com/in/wendywwhite/
 
 
Register for Las Vegas 
https://www.healthandfitness.org/events
 
 
 

Selling Menopause Solutions To Female Gym Members

Join Tracey Minnoch Nuku at the Ignite Women's Health Summit in Melbourne on Saturday August 3rd as she delves into the unique needs of women entering menopause. With women 40+ being the fastest growing demographic in the workforce, they are also becoming a significant market for health, wellness, and fitness services.
Learn how to tailor your fitness business to better serve this demographic, ensuring your trainers, classes, programming, and marketing resonate with their midlife needs. Discover strategies to retain these valuable clients who seek facilities and services that truly support their health journey.
Don't miss this opportunity to stay ahead of the curve and enhance your business offerings. Tickets are available at a 15% discount until July 19th. See you there!
 
Book Now www.ignitefitness.com.au 
Code WOMEN 

Speaker Preview: Ignite Fitness Business Event Melbourne

Join us for an exciting preview of the Ignite Fitness Business event on Friday, August 2nd, and the Women's Health Summit on Saturday, August 3rd, at Crowne Plaza in Melbourne. In this episode, we are thrilled to introduce some of the top speakers, including Grant Gamble, Nigel Benton, Scott Hunt, Steve Jensen, Michael, Benji, Reece, and Richard, who will share insights on the content they will deliver at these exclusive events.
Discover Steve Jensen's strategies for increasing conversion rates without overwhelming prospects, Scott Hunt's insights on inclusivity and the NDIS, and Reece's' tips on overcoming recruitment challenges in the fitness industry. Learn from Benji's expertise on leveraging SMS and email marketing, Michael's guide to mastering meta ads, and Richard's five-funnel system to boost lead quality. Nigel Benton leads the way with winning press releases.
Don't miss out on Grant's focus on team member retention and how it impacts overall success. Whether you're a gym owner, manager, or fitness professional, this episode is packed with valuable information and practical tools to help you thrive in the fitness industry.
Secure your tickets now at ignitefitness.com.au and be part of these transformative events. Use code ALM for 10% off.
 
Buy now at www.ignitefitness.com.au
AUSactive CEC's apply 

New Programs Win New Members

New Group Fitness Programs By Les Mills
 
Shapes 
Try Shapes Today
And 
Strength Development
Try Strength Development Today
 
Creating Opportunities For Clubs And Studios
 
Contact Hylton
hylton@lesmills.com.au
 
https://www.lesmills.com.au
 
#LesMills
#GroupFitness
#LMAP
 
 
 

Disabilities - LGTBQIA+ - Older Demographic

Disabilities - LGTBQIA+ - Older Demographic Inclusive Not ExclusiveKen Baldwin, Scott Hunt, Fiona Kriaris and Nadine Kemp make up our panel to discuss subjects we sometimes shy away from.Gyms need inclusivity to foster health for all. Excluding individuals based on disability, LGBTQIA+ status, or age neglects our collective wellness. Disability-inclusive equipment, respect for gender identities, and accommodating older individuals can empower gyms spaces. Inclusion enhances community health, encouraging positive self-image and diverse social interactions for every gym-goer. Sometimes we think we are inclusive when in fact, we remain exclusive.Register now at https://lnkd.in/gVvXM8V6 use code VIPFRIEND and save $50 before 22nd July

BodyFit Training Launches Hong Kong

BodyFit Training Is A Global Leader In Fitness Franchising
The Success Stems From The Science Of The Business
Model, And Community.
BFT Rolls Out In Hong Kong
Singapore Is A Huge Success
Wellness Comes To BFT
Get In Touch With David 
With Only A Few Territories Left,
Now Is The Time To Launch Your BFT Model
https://www.linkedin.com/in/david-aitchison-12b97535/
 

Gen Z Fitness Consumer

Generation Z, or "Zoomers," is the most recent generation to enter adulthood. Born between 1997 and 2012, this group is known for their love of technology and desire for social and environmental justice. As they come of age, their attitudes and behaviours toward health and fitness are also beginning to take shape. This report delves into the health club and gym behaviour of Gen Z, exploring their preferences, motivations, and challenges when it comes to staying fit and healthy. By analyzing the data and trends related to this generation's fitness habits, we can gain valuable insights into how health clubs and gyms can better serve and engage this important demographic.
 
Download the report today! 
https://abcfitness.com/resources/ebooks-and-articles/the-gen-z-fitness-consumer/
 
Contact Mark Williamson
https://www.linkedin.com/in/markwiilliamson/
 

AusFitness Show Sydney

TODAY'S GUEST IS All ROUNDER FITNESS INDUSTRY ICON, ENTREPRENEUR, IDEATOR  AND GREAT GUY PLEASE WELCOME TO THE SHOW, SHAUN KRENZ.
We discuss the free personal training summit, fitness business summit and trade show!
This a great 15-minute listen to get you all set to attend a rewarding three days that will create profit for every business.
 
Register now
 
I'll be participating in three-panel discussions.*Group Fitness Business *Womens Leadership and *Older Adult Market. I would love to catch up with independent clubs and franchisors who need support in their business.Please support our local Australian show and register now.AusFitness Industry is the annual free-to-attend TRADE SHOW & CONFERENCE for anyone who works or owns a business within the fitness and leisure industry.Held on Friday 28th and Saturday 29th of April at ICC Sydney, AusFitness Industry brings togetherthe entire industry to learn, network and do business. Whether you're a gym owner, personaltrainer, facility manager, or industry executive, this is your show.See what's new in health, wellness and fitness. Discover exciting new products and equipment, hear from the fitness industry's leaders and participate in a wealth of classes andworkshops.
Get your FREE tickets now at 
https://ausfitnessexpo.com.au/industry
 
 

Listen To Your Body Franchise Model

Ben and Mel chat about the origin of LTYB, the cost of setting up, how much space you need, and how many members I need to break even.
What type of turnover are the current clubs turning over?
Typical locations, and is this business suitable for newcomers?
Shout out to @Jamie Hayes (15.30) at dietflex.com.au
Contact Ben ben@listentoyourbody.com.au  
www.listentoyourbody.com.au