Women Leading the Charge in Fitness: Insights from Industry Trailblazers

Welcome to the Women's Leaders Fitness Business Podcast, proudly supported by the Health and Fitness Association. In this exciting episode, host Mel Tempest catches up with industry leaders Laura Munkholm, President and Co-founder of Walla, and Wendy White, Chief Marketing and Partner Officer at DAXCO. Both are prominent figures in women's leadership.
Join us as we dive into a dynamic conversation filled with insights and updates from the fitness industry over the past six months. Celebrate Wendy's inspiring lifestyle transformation and learn about Laura's journey with Walla, a groundbreaking software platform for boutique fitness studios. Discover how both leaders are pushing the boundaries of fitness technology and community engagement.
We also explore the trends shaping the industry in 2024, including the rising influence of AI and integrated marketing automation. Learn how these advancements are helping fitness businesses thrive in a competitive market. The discussion touches on the importance of Google reviews, referrals, and the evolving dynamics of franchise operations.
Finally, we delve into the topic of women's leadership in the fitness industry, examining the progress made and the challenges that remain. Wendy and Laura share their personal experiences and aspirations for empowering women leaders in the years to come.
Tune in for an inspiring and informative episode that promises to leave you motivated and informed about the future of the fitness industry.
 
Contact
Laura
https://www.linkedin.com/in/lauramunkholm/
 
 
Contact Wendy
 
https://www.linkedin.com/in/wendywwhite/
 
 
Register for Las Vegas 
https://www.healthandfitness.org/events
 
 
 

Speaker Preview: Ignite Fitness Business Event Melbourne

Join us for an exciting preview of the Ignite Fitness Business event on Friday, August 2nd, and the Women's Health Summit on Saturday, August 3rd, at Crowne Plaza in Melbourne. In this episode, we are thrilled to introduce some of the top speakers, including Grant Gamble, Nigel Benton, Scott Hunt, Steve Jensen, Michael, Benji, Reece, and Richard, who will share insights on the content they will deliver at these exclusive events.
Discover Steve Jensen's strategies for increasing conversion rates without overwhelming prospects, Scott Hunt's insights on inclusivity and the NDIS, and Reece's' tips on overcoming recruitment challenges in the fitness industry. Learn from Benji's expertise on leveraging SMS and email marketing, Michael's guide to mastering meta ads, and Richard's five-funnel system to boost lead quality. Nigel Benton leads the way with winning press releases.
Don't miss out on Grant's focus on team member retention and how it impacts overall success. Whether you're a gym owner, manager, or fitness professional, this episode is packed with valuable information and practical tools to help you thrive in the fitness industry.
Secure your tickets now at ignitefitness.com.au and be part of these transformative events. Use code ALM for 10% off.
 
Buy now at www.ignitefitness.com.au
AUSactive CEC's apply 

New Programs Win New Members

New Group Fitness Programs By Les Mills
 
Shapes 
Try Shapes Today
And 
Strength Development
Try Strength Development Today
 
Creating Opportunities For Clubs And Studios
 
Contact Hylton
hylton@lesmills.com.au
 
https://www.lesmills.com.au
 
#LesMills
#GroupFitness
#LMAP
 
 
 

FITNESS ON DEMAND CREATE PROFIT WHEN MEMBERS MOVE!

UNLIMITEDFITNESS
VIRTUALLY ANYWHERE
GYM OWNERS CREATE PROFIT WHEN MEMBERS MOVE!
Premium virtual fitness classes exclusively for your gym members or apartment residents anytime, anywhere.
Hear from global fitness business veteran Glen Taylor about creating profit with minimal outlay.
When members move so does your bank balance!
Meet Glen at Ignite Fitness Business Event on September 14th, Melbourne. 
Book now using the code FOD for $50 off 
www.ignitefitness.com.au/registration 
There's never been a better time to educate YOU!

Mystery Shopping Creates Profit For Gyms

ARE YOU GAME TO MYSTERY SHOP YOUR GYM?
Fitness business leaders spend hours (and money) on marketing and training their sales team, but do they know what happens when a prospect calls or visits the club?
Do they know how and if their squad delivers a beautiful experience?
Do they know what steps are being missed?
We have been mystery shopping gyms for over a decade and have in-depth data to share in the roundtables that can sharpen your sales process. For example, Saturday phone enquiries are generally 50% shorter than weekday phone calls.
You’ll be blown away by what we have found and the checklist we can provide you to go back to sharpen your skills so every prospect has a profound experience in your club and becomes a member.
Book your spot at Ignite Fitness Business Event
September 14th Melbourne Crown Plaza
www.ignitefitness.com.au/registration
And hear Justin and Lisa host a roundtable that will leave you booking a mystery shop and adding more profit to your business.
 
Contact Justin at 
https://mysteryshoppingforfitnessbusinesses.com.au

BodyFit Training Launches Hong Kong

BodyFit Training Is A Global Leader In Fitness Franchising
The Success Stems From The Science Of The Business
Model, And Community.
BFT Rolls Out In Hong Kong
Singapore Is A Huge Success
Wellness Comes To BFT
Get In Touch With David 
With Only A Few Territories Left,
Now Is The Time To Launch Your BFT Model
https://www.linkedin.com/in/david-aitchison-12b97535/
 

AusFitness Show Sydney

TODAY'S GUEST IS All ROUNDER FITNESS INDUSTRY ICON, ENTREPRENEUR, IDEATOR  AND GREAT GUY PLEASE WELCOME TO THE SHOW, SHAUN KRENZ.
We discuss the free personal training summit, fitness business summit and trade show!
This a great 15-minute listen to get you all set to attend a rewarding three days that will create profit for every business.
 
Register now
 
I'll be participating in three-panel discussions.*Group Fitness Business *Womens Leadership and *Older Adult Market. I would love to catch up with independent clubs and franchisors who need support in their business.Please support our local Australian show and register now.AusFitness Industry is the annual free-to-attend TRADE SHOW & CONFERENCE for anyone who works or owns a business within the fitness and leisure industry.Held on Friday 28th and Saturday 29th of April at ICC Sydney, AusFitness Industry brings togetherthe entire industry to learn, network and do business. Whether you're a gym owner, personaltrainer, facility manager, or industry executive, this is your show.See what's new in health, wellness and fitness. Discover exciting new products and equipment, hear from the fitness industry's leaders and participate in a wealth of classes andworkshops.
Get your FREE tickets now at 
https://ausfitnessexpo.com.au/industry
 
 

Jarrod Saracco The Future Of Gym Business

Jarrod Saracco 
The word "GYM is back on trend.
Mel chats to Jarrod about his three-decade journey in the fitness business industry. From the word experience and its true meaning to talking about TikTok and strength training, who prefers avocado and latte over a piece of real estate?
Jarrods fitness trends for 2023.
What does Jarrod's ideal gym look like?
Shout out to Cuoco Black - Emmett Williams 
Contact Jarrod for a free consultation and catch us at IHRSA 2023
 
https://www.linkedin.com/in/jarrodsaracco/
 
https://www.facebook.com/jarrod.saracco
 
jarrodsaracco@gmail.com
 
 
 

Listen To Your Body Franchise Model

Ben and Mel chat about the origin of LTYB, the cost of setting up, how much space you need, and how many members I need to break even.
What type of turnover are the current clubs turning over?
Typical locations, and is this business suitable for newcomers?
Shout out to @Jamie Hayes (15.30) at dietflex.com.au
Contact Ben ben@listentoyourbody.com.au  
www.listentoyourbody.com.au 
 
 

Mark Garrahy - High Low Fitness

Mark talks emerging trends his thoughts on online, boutique fitness and the mature age market. Meet Mark at the Fitness and Wellness Show in Sydney March 2022
Contact Mark
 
HighLow Fitness website https://www.highlowfitness.com.au/
 
HighLow Ramsgate FB :@Ramsgateshiddentreasure
 
HIIT For Everybody website https://www.hiitforeverybody.com.au/
 
Fitness Wellness Show Australia
https://fwa.show
 
https://meltempest.net